Exciting updates for 2026!

Hi everyone,

As Choose Beauty NY continues to grow, I want to keep in touch more consistently and share updates along the way. As I approach my second year building this brand, I’ve been reflecting on how much this journey has evolved. My goal has always been to create a space where you experience me authentically while allowing the vision behind Choose Beauty NY to continue expanding.

I’m excited to share a few important updates:

Welcoming Lauralee!

My sister, Lauralee, will be joining me in the salon. She’s a talented hairstylist/ makeup artist (MUA) who understands the energy and intention behind what we’re building, and her presence will help expand availability while maintaining the care you’re used to.

New Website & Online Booking Choose Beauty NY is transitioning to a new this new Squarespace website. Moving forward, appointments will be booked online to create a smoother and more organized experience. If you’ve been booking with me directly, I’ll help guide you through the transition.

New Instagram & TikTok – I’ve launched new platforms where I’ll be sharing more of the journey, artistry, and everyday moments behind the chair. I’d love for you to follow along and stay connected.

Thank you for being part of this journey with me. Your support has allowed me to grow in ways I never imagined, and I’m excited to continue evolving with you.

With gratitude,
Praxia
Choose Beauty NY